September 27, 2023
Israel Ministry of Tourism launches its new marketing campaign with agent web site and studying module for journey business professionals

“I’m thrilled that the rising variety of vacationers from Canada carefully parallels the pre-pandemic record-breaking yr of 2019,” mentioned Gal Hana, Israeli Consul of Tourism to Canada. “As a vacation spot that integrates such diversified and multi-layered niches and motivations, it is important that journey brokers have a collection of sources to correctly promote the nation to a number of vacationer segments. Our marketing campaign and accompanying new instruments will help them in doing so shortly and effectively.”

IMOT’s new journey agent instruments embrace:

  • A brand new devoted agent web site connecting totally different events within the provide chain comparable to airways, brokers, tour operators, and native suppliers. The web site gives journey planning instruments, itineraries, tour guides and a bunch of different worthwhile sources.
  • Israel Vacation spot Specialist program, a top-of-the-line academic program to deepen the information of brokers by encouraging them to change into Israel Skilled Brokers. Subjects will drill down into defining the place to seek out Israel’s main historic, cultural and UNESCO Heritage designated websites and non secular sights, in addition to alternatives for indoor and outside journey from the Crimson Sea and the Negev Desert within the south and to the northern stretches of Israel’s Golan Heights.

“The necessity for the skilled suggestions of expert journey advisor was by no means so clear,” mentioned Mr. Hana. “Our new program and net instruments will help the business to be the most effective Israel advisors for his or her shoppers,” talked about Gal Hana.

The devoted agent web site and academic program will provide steered journey itineraries for particular curiosity and faith-centered teams or people, together with Catholics, Evangelical Protestants, different Christians, and Jews concerned about Israel’s important websites all through the Holy Land.

“I applaud the Israel Ministry of Tourism for growing and launching this Israel Specialist program, the best user-friendly device for our workforce of brokers who must know the product and to instill confidence when promoting Israel to shoppers,” mentioned Artzi Korostelev, Government Vice President of Toronto-based Peerless Journey Inc.

“The robust restoration of North American journey to Israel after the pandemic has confirmed how preserving journey advisors and tour operators knowledgeable about Israel is vital to enabling them to promote our fantastic vacation spot,” added Eyal Carlin, Commissioner for North America, Israel Ministry of Tourism. “The brand new complete on-line coaching program highlights the distinctive journey experiences of Israel. The LMS and the brand new agent web site accommodates all the knowledge wanted to remain knowledgeable about Israel so simply join and revel in Israel!”

For particulars on upcoming occasions and sights in Israel, go to IMOT’s web site at www.israel.journey. Observe us on FbTwitter and Instagram to obtain the most recent updates.

SOURCE Consulate Normal of Israel

Israel Ministry of Tourism launches its new marketing campaign with agent web site and studying module for journey business professionals

For additional info: Jerry Adler, Deputy Director for Canada, Director, PR + Communications, Israel Ministry of Tourism, Workplace Tel. 416.964.3784 ext. 24, E-mail: [email protected]